Employer Benefits

Build a Competitive Benefits Package Beyond Medical

Voluntary benefits give your employees access to life insurance, disability, dental, vision, accident, and specialty coverages — enrolled through payroll deduction, often at no cost to you. Buffer handles carrier selection, plan design, and enrollment coordination.

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Product Lines Available
11+
Voluntary coverages through multiple carriers
Employer Cost
$0
Available 100% employee-paid via payroll deduction
Buffer Approach
Independent
Multiple carriers shopped for best rates and design
The Case for Voluntary

Why Voluntary Benefits Matter

Medical insurance is table stakes. The employers winning the talent war are the ones offering a full suite of ancillary benefits that employees actually value — and voluntary benefits let you do it without increasing your benefits budget.

76%
of employees say benefits are a major factor in choosing an employer
60%
of workers would take a lower-paying job with better benefits
more likely to stay when employees are satisfied with their benefits

Today's employees expect more than a paycheck and a health plan. They want financial protection for their families, coverage for unexpected medical events, and access to benefits that fit their individual needs. Voluntary benefits meet that expectation.

Because voluntary benefits are typically employee-paid through payroll deduction, they expand your benefits offering without expanding your budget. Employees get access to group rates — often significantly lower than individual market pricing — and the convenience of automatic payroll deductions.

When eligible benefits are enrolled through a Section 125 cafeteria plan, employees can pay premiums pre-tax, and employers save on FICA contributions. It is a genuine win for both sides.

What We Offer

Voluntary Benefit Products

Buffer designs voluntary benefit packages from a full menu of ancillary products. Every employer's workforce is different — we help you select the lines that will drive the highest employee engagement.

Group Life Insurance

Basic employer-paid life plus voluntary supplemental coverage. Employees can elect additional coverage for themselves, spouses, and dependents. Guaranteed issue amounts available at initial enrollment.

Short-Term Disability (STD)

Income replacement for injuries or illnesses that keep employees out of work for weeks to months. Typical benefit periods of 13 to 26 weeks with elimination periods as short as 7 days.

Long-Term Disability (LTD)

Replaces a portion of income — typically 60% — when an employee cannot work due to extended illness or injury. Coverage begins after STD exhausts and can continue to age 65.

Dental Insurance

Preventive, basic, and major dental coverage. Options include DPPO and DHMO plans with varying annual maximums, deductibles, and orthodontia coverage. Group rates well below individual market.

Vision Insurance

Coverage for annual eye exams, lenses, frames, and contact lenses. Affordable group premiums with access to broad provider networks. Often one of the highest-participation voluntary lines.

Accident Insurance

Pays fixed cash benefits for covered accidents — ER visits, fractures, dislocations, burns, and more. Benefits are paid directly to the employee regardless of other insurance. Covers gaps medical insurance leaves behind.

Critical Illness Insurance

Lump-sum cash benefit upon diagnosis of a covered critical illness — heart attack, stroke, cancer, organ failure, and others. Employees use the benefit however they choose: bills, travel, lost income.

Hospital Indemnity

Pays a daily or per-admission cash benefit for hospital confinement. Helps cover out-of-pocket costs, deductibles, and non-medical expenses during hospitalization. Pairs naturally with high-deductible health plans.

Identity Theft Protection

Monitoring, alerts, and restoration services to protect employees from identity theft and fraud. Includes credit monitoring, dark web surveillance, and dedicated recovery specialists.

Pet Insurance

Veterinary coverage for employees' pets — accidents, illnesses, and wellness care. One of the fastest-growing voluntary benefits. Employees access group discount pricing through payroll deduction.

Legal Plans

Prepaid legal services covering estate planning, real estate transactions, family law, traffic violations, and identity theft defense. Employees access a network of attorneys through a low monthly premium.

Full Administration

How Buffer Manages Voluntary Benefits

Adding voluntary benefits should not create more work for your HR team. Buffer manages the entire process — from carrier selection to ongoing administration — so you can offer more without doing more.

Carrier Selection & Market Analysis

As an independent brokerage, Buffer shops multiple carriers for every voluntary line. We compare rates, plan designs, guaranteed issue amounts, portability provisions, and enrollment support to find the best fit for your group.

Plan Design & Packaging

We design your voluntary benefit package to complement your core medical plan — pairing accident and hospital indemnity with HDHPs, structuring disability buy-ups, and setting guaranteed issue levels that maximize employee participation.

Enrollment Coordination

Buffer manages enrollment windows, distributes employee communication materials, coordinates carrier enrollment reps, and ensures payroll deduction files are configured correctly. Online, paper, or one-on-one — we handle the logistics.

Section 125 Integration

Eligible voluntary benefits can be enrolled through your Section 125 cafeteria plan for pre-tax payroll deductions. Buffer coordinates the plan document, election forms, and payroll setup to ensure proper tax treatment for each benefit line.

Ongoing Administration

New hire enrollments, qualifying life events, terminations, COBRA notifications, billing reconciliation, and employee questions — Buffer handles the day-to-day administration so your team stays focused on running the business.

Annual Renewal & Benchmarking

Each year, Buffer reviews your voluntary benefit rates, participation levels, and carrier performance. We renegotiate where possible and recommend plan adjustments to keep your offering competitive and cost-effective.

Our Partners

Carrier Partners

Buffer is an independent brokerage — we are not captive to any single carrier. We work with leading voluntary benefit carriers and specialty markets to build the best package for each employer.

Principal

A leading national carrier for group life, disability, and dental. Strong administrative platform with robust online enrollment and evidence of insurability tools. Competitive rates for mid-market employer groups.

Colonial Life

Specializes in voluntary worksite benefits — accident, critical illness, hospital indemnity, disability, and life. Known for their enrollment support, one-on-one employee education sessions, and high participation rates.

Specialty Carriers

For niche products like pet insurance, identity theft protection, and legal plans, Buffer accesses specialty carriers that focus exclusively on these lines. We match the right carrier to each product for optimal coverage, pricing, and employee experience.

Common Questions

Voluntary Benefits FAQ

Answers to the questions employers ask most when evaluating voluntary benefit programs.

What are voluntary benefits?
Voluntary benefits are supplemental insurance products offered through the workplace but typically paid for by employees through payroll deduction. They layer on top of core medical coverage and include products like life insurance, disability, dental, vision, accident, critical illness, hospital indemnity, identity theft protection, pet insurance, and legal plans. Employers can choose to contribute toward these benefits or offer them on a 100% employee-paid basis.
Do voluntary benefits cost the employer anything?
Not necessarily. Many voluntary benefits are offered on a 100% employee-paid basis through payroll deduction, meaning the employer bears no premium cost. Some employers choose to contribute toward certain lines — like basic life insurance or short-term disability — as a recruitment tool. Either way, the administrative cost is minimal, and eligible benefits enrolled through a Section 125 cafeteria plan generate FICA tax savings for the employer.
How does enrollment work for voluntary benefits?
Buffer coordinates the entire enrollment process. Depending on the carrier and group size, enrollment may happen through an online portal, paper forms, or a one-on-one enrollment session with a carrier representative. We schedule enrollment windows, distribute materials, and ensure payroll deduction files are set up correctly. Most voluntary benefits are enrolled during open enrollment alongside the core medical plan.
Can employees keep their voluntary benefits if they leave the company?
Many voluntary benefit products are portable, meaning employees can continue coverage after leaving employment by paying premiums directly to the carrier. Portability varies by product and carrier — life insurance, critical illness, and accident policies are commonly portable. Buffer selects carriers and plan designs that maximize portability options for employees.
What is the difference between basic life and voluntary life insurance?
Basic life insurance is typically employer-paid and provides a flat benefit amount — often $25,000 or $50,000, or one to two times annual salary. Voluntary (supplemental) life insurance allows employees to purchase additional coverage above the basic amount through payroll deduction. Employees can often elect coverage in increments and may also purchase coverage for their spouse and dependents. Guaranteed issue amounts are available during initial enrollment without medical underwriting.
Can voluntary benefits be paid pre-tax through a Section 125 plan?
Some voluntary benefits are eligible for pre-tax treatment through a Section 125 cafeteria plan — including dental, vision, and certain disability premiums. Other products like accident, critical illness, and hospital indemnity are typically paid post-tax so that any claim proceeds are received tax-free by the employee. Buffer designs the payroll deduction structure to optimize the tax treatment for each benefit line.
How does Buffer select carriers for voluntary benefits?
As an independent brokerage, Buffer is not captive to any single carrier. We shop multiple carriers — including Principal, Colonial Life, and specialty markets — to find the best combination of rates, plan design, guaranteed issue amounts, portability provisions, and enrollment support for your group. We evaluate each carrier's administrative platform, claims experience, and employee communication tools before making a recommendation.
What is the minimum group size for voluntary benefits?
Most voluntary benefit carriers require a minimum of 5 to 10 eligible employees to establish a group plan. Some products and carriers will write groups as small as 2 employees. Participation requirements vary by carrier and product — typically 25% to 75% of eligible employees must enroll for certain lines. Buffer identifies which products are available at your group size and structures the offering to meet participation thresholds.

Ready to Strengthen Your Benefits Package?

Buffer will assess your current offering, identify the voluntary benefit lines your employees will value most, and handle the entire setup — carrier selection, enrollment, and ongoing administration.

Schedule a Call with Tonya →
Tonya Falzett, Benefits Advisor — specializes in employer voluntary benefit programs and enrollment coordination
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